In this new age of online influence what are the new ways to connect and collaborate? What makes a good story? How do you identify opportunities, ask the right questions and craft the narrative? In this workshop you’ll learn all the different ways to bring your story to life. You’ll put your learning into practice by using your phone to create your own videos for your social channels.
How do you create great content that not only engages, it persuades your audience on a pathway to purchase?
Now content is one of those jargon words, which just means what you say and how you say it. Are you writing a blog, are you recording a video, are you “microblogging” on Instagram or Facebook. Are you taking photos, are you recording webisodes on Youtube or Instagram TV, or recording a podcast? The list of possible content ideas goes on and on and on and on.
In a Digital Storytelling Workshop your team will learn:
- The Context: In this new age of online influence what are the ways you can share your message?
- The Message: What makes a good story? How do you identify opportunities, ask the right questions and craft the narrative? This can also include a discussion with a planning tool for the year.
- The Method: What are all of the different ways that you can tell your story? Then focus in on video and how to shoot video on your phone.
These workshops are funded by Transport for NSW, through Business Connect, to provide assistance to small businesses affected by the construction of the CBD & South East Light Rail.
About our Presenter
Kirryn Zerna is a captivating and creative speaker and educator whose presentations immediately translate into action. Widely recognised as an expert in brand communication strategy, Kirryn’s passion is to help individuals and teams to stand out in the age of online influence. Having spent over 15 years working with corporate and public sector clients large and small, Kirryn’s passion is to help clients get the
attention they deserve and the cut-through they desire.
Kirryn holds a Bachelor of Management, a Masters of Management and is a Graduate of the Australian Institute of Company Directors. In 2017 she was awarded the Kerrie Nairn Scholarship by Professional Speakers Australia and is a contributor to Smart Company, Internet Retailing and Westpac’s Ruby Connection.
Find out more…
MEDIA RELEASE: By attending this event you agree that Realise Business may use photographs or video footage taken of yourself during the event for marketing purposes; including DVD production, posting on the Realise Business website, and or social media platforms, or for future Realise Business events.