Understanding the concept of digital advertising is crucial for businesses aiming to establish a strong online presence. This webinar is designed to provide participants with a comprehensive overview of key concepts, strategies, and tools in the realm of digital advertising.
LEARNING OUTCOMES
✅ Gain a clear understanding of the basic principles and concepts that underpin digital advertising
✅ Explore popular digital advertising platforms and learn how to choose the right channels for your business.
✅ Understand various ad formats and creative strategies to maximise engagement and impact
✅ Learn how to effectively target and segment your audience for precise and impactful digital advertising campaigns
YOUR PRESENTER – YESICA ALFONSO
Yesica has guided businesses to increase sales and returning customers by shaping their online presence. She’s worked with all sorts of interesting companies ranging from cyber-security, charities, drone services, education, beauty, coaching, online gaming, hospitality and real estate.
She also has an extensive background in Strategic Marketing through Google and Facebook Ads, Website Analytics, and Graphic Design. She can help you understand your target audience online, community growth and sales through her practical experience. Yesica has enabled many business owners to create their websites, design, do social media posts and assess marketing performance. To put it simply, Yesica is committed to getting the job done.
To attend this event, you must have signed up and purchased a Digital Solutions package through Realise Business. This event is funded and brought to you by the Australian Government – Australia Small Business Advisory Services (ASBAS) program. Please note that this webinar will be recorded ONLY for viewing by registered participants of this event and the recording will not be distributed or used for any other purpose.
