April 5, 2023

9:15 am to 12:30 pm


Are you a business owner struggling to attract sponsorship? If so, this workshop is for you! This half day face-to-face workshop created by Best Selling marketing author Therese Tarlinton will assist you to understand the mindset and strategies required to secure sponsorships for your business.

Join us for this in-person event to learn effective strategies on how to create a compelling plan that will draw potential sponsors to help you grow your business. Don’t make the mistake that brands so commonly do and assume you have something a sponsor will want.  Having clarity on what you can offer is alluring and will deliver the return on investment that they are looking for. Establishing the right mindset and a having a plan for success will showcase your professionalism and increase your chances of securing your ideal sponsors. 


  • Understand how to secure the financial investment needed to elevate your business.
  • Learn what excites your audience and what brands you should explore that are more likely to become a sponsor. 
  • Maximise your own brand reach with your sponsor’s audience to grow your client base.
    Build your credibility by partnering with brands and providing them a level of service to match their expectations. 

    Don’t miss this incredible opportunity – register now and learn how to attract sponsors and take your business to the next level! 


Location: Karsten’s – Level 1/111 Harrington St, The Rocks NSW 2000

Time: 9:15am (for a 9:30am start) – 12:30pm


  • This workshop is aimed at small businesses throughout NSW, and has a capacity to host up to 20 people.
  • This workshop is for business owners who have just started a business or have an established business.
  • This workshop will take place face-to-face.

This session is provided through the Business Connect program. Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.

To attend the workshop we require you to be registered in Business Connect. A team member from Realise Business will be in touch with instructions if you are not registered.

Realise Business provides confidential, independent business advice and skills training for small businesses across Northern, Eastern, Southern and Central Sydney, as part of the NSW Government’s Business Connect program.



When interesting companies want to expand their audience, increase their credibility, and make a bigger profit, they come to Therese Tarlinton. Therese knows how to speak to brands to secure collaborations, contras, partnerships and sponsors, so they can grow.

Early in her career, she convinced Jeep, Sesame Street and United Colors of Benetton to become licensing partners and manufactured under their brands, using the power of partnerships to create a global business.

She wrote her first book SWAP! Marketing without money to help brands secure partnerships -sharing all her best secrets. It’s proving pretty popular and has become an Amazon best-selling, multi award winning book and even got the ABLE 2022 Book of the Year Gold Medal.

Realise Business is Not-for-Profit, and funded by all levels of Government, which means you can get advice from our highly experienced business advisors for a fraction of the cost of private business coaching. Find out more


By attending this event you agree that Realise Business may use photographs or video footage taken of yourself during the event for marketing purposes; including DVD production, posting on the Realise Business website, and or social media platforms, or for future
Realise Business events.

Event Location:


Level 1/111 Harrington St, , The Rocks, NSW, 2000