fbpx

Top tips on what Parramatta’s hungry construction crews and office workers like to eat

Did you know that 70% of workers on construction sites near Parramatta’s Eat Street don’t pack their own lunch and aren’t that keen on instant coffee?

There’s plenty happening in the local area and Realise Business Advisors have been hitting the pavement to get the lowdown on how, when, where and what construction crews and corporates like to eat.

Our Construction Crews and Corporate Catering tip sheet for food and beverage businesses is jam packed full of useful information that will help you develop strategies to reach this new and growing group of hungry people.

Some key highlights include:

  • Construction workers tend to walk off site for smoko and lunch, as they like to have a break away from the premises
  • Lunch is usually for 30 to 45 minutes so fast service is a must
  • When designing a menu for construction crews, make food that is Fast (to cater for short lunch breaks), Filling, Flavourful and Fits in the Hand. Popular foods include pies, sausage rolls, burgers, substantial muffins, steak sandwiches, Donner Kebab, Gyros and more
  • Consider a Tradies Lunch special
  • You may be able to get permission to post information about your restaurant/lunch special in the building site lunch room.

When developing corporate catering offerings consider:

  • Parramatta has the lowest vacancy rate of any office market in Australia, so the future looks bright in this space.
  • Sandwiches and fruit work well for business boardroom meetings, but also consider catering to a wide variety of tastes with new and different cuisines. An emphasis on healthy choices should be considered.
  • Corporate catering is also marketing gold for luring into your restaurant those who have been impressed by your office catering
  • Read the case study about Thai La Ong and find out how this Eat Street restaurant put in place successful corporate catering plans.

The influx of construction and office workers coming to Parramatta’s CBD over the next few years will not only change the face of the city, it will also present a huge opportunity for local food and beverage businesses. Get in touch with Viktoria Darabi, Sara Berry or Katherine Blizard from the Realise Business team today, they’ll be happy to help you take advantage of the opportunities highlighted in the very well researched tip sheet.

Share the Post:

Find the Right Digital Solution for Your Business

Related Posts

Martin Rogers
Chief Executive Officer

Martin holds an extensive background and certification in Business, Marketing, and Strategy with over 20 years’ experience specialising in Strategic Thinking, Business Growth, Leadership and Team Development, across a number of industries. Martin utilises a collaborative leadership style and has a thirst for problem solving, understanding the latest trends and identifying the uniqueness that gives businesses their edge.

Mark McCrea
Chief Operations Officer

Mark McCrae stands out as a highly efficient Operations professional, known for his strategic oversight and management prowess within the corporate landscape. With years of experience under his belt, Mark has become synonymous with operational excellence, streamlining processes to enhance productivity and drive sustainable growth. Mark's forward-thinking approach and unwavering commitment to excellence have solidified his reputation as a cornerstone of operational success.

Razz Khan
Chief Marketing Officer

With over a decade of experience, Razz has a proven track record of driving growth and enhancing the digital footprint of various brands across multiple industries. His expertise spans across SEO, PPC, content marketing, social media strategies, and analytics. Razz is known for his innovative approaches to solving complex marketing challenges. Razz's passion for digital marketing, combined with his commitment to client success, makes him a valuable asset to any team looking to elevate their digital presence..

Greg Kay
Chief Commercial Officer

Greg has more than 25 years success in working with many for the development and implementation of growth strategies for businesses by building strong relationships through effective partnerships. Greg constantly strives for opportunities to have a positive influence in the personal and business lives of the people he works with.

Chris Wilborn
Contracts Manager And Advisor

Chris is a results-driven leader with a wealth of knowledge derived from his more than two decades in the NGO, corporate and government sectors. As a current business owner, from his prior work as a growth-minded CEO and a background working with disability organisations, Chris is deeply passionate about the NDIS, small business community and the central role they play in the fabric of our society.

Lindsay Munns
Executive

As a long term member of the Realise Business Board, Lindsay has temporarily stepped into this key role to facilitate the changeover of Chief Executive as part of our CEO succession strategy. Additionally he is busy leading the roll out of a major new Government contract that will take Realise Business up to the next level of its vital place in the NSW Small Business Advisory scene.

Marisa Barresi
Office / Client Coordinator
- Business Connect

Shanice Bangar
Events / Client Coordinator - Digital Solutions

Mona Bucog
Event Coordinator

Over the past 12 years, Mona has honed her skills in customer service, specializing in managing and addressing a wide range of customer needs. She’s dedicated to providing exceptional service and ensuring customer satisfaction. Her experiences have helped her develop skills that assist organizations in achieving their goals. Her ultimate aim is to help them focus on what they love, and she will take care of the rest!