A great strategy to increase sales is to ‘map your customer’s journey’; This exercise is even more relevant as Parramatta’s Light Rail project reaches key milestones. Hospitality and retail businesses can benefit from detailing the journey of a typical client or shopper. Their experience can inform improvements to remove obstacles and encourage happy customers who […]
Proven, repeatable systems are the key to your company’s success. Enhance your hospitality, professional services or retail business with new systems that maximise productivity and make the business work for you. Good systems can provide numerous advantages to your business, increasing profits at the same time as reducing stress. Even if you pride yourself on a […]
In the digital age, the dining experience is changing. Reshaped processes require restaurant owners and customers to adapt, promising a bright and sustainable future. The digital approach to running a restaurant is still really about the end goals. For the business owner, these goals are saving time, reducing workloads, cutting costs, increasing hygiene, managing staff, […]
If the pandemic has taught us one thing, it is that learning and adapting to change are critical skills for resilient and successful businesses. While we can’t see into the future, there are steps that you can take. The development of financial and digital literacy skills are two key areas where adept business owners can […]
Last month marked two years since the World Health Organisation declared a global pandemic. While there is no doubt the past few years have been unprecedented, it’s interesting to look back and see how mindsets have changed while businesses have pivoted and evolved. Acknowledging that customer and employee preferences have also evolved will help you […]
It’s Small Business Month in NSW, and this year the NSW Government’s theme is Rebuild, Recharge, Renew. Throughout March, the focus of events and activities is to help small businesses recover from recent challenges and build a brighter, stronger future. Realise Business Advisors have worked side by side with businesses over the past few months. […]
Segmenting your customers into groups is a great way to get the most out of your marketing spend. Building customer personas will help you discover and develop messages that speak to different customer groups, informing them and persuading them to purchase from your business. Suppose you are a high street cafe in the Parramatta area, […]
The following information is a summary of the current financial support offered by the NSW Government for Small Businesses in response to the Omicron Variant. We will continue to update this page with the latest information, as it is released from government. If you need further assistance and would like to speak with an advisor, […]
Interesting changes in consumer behaviour that have followed the extensive lockdown will benefit local retailers. Australians are reporting more accumulated savings than usual. Where they have been unable to spend on travel, for example, they have saved money that is now available for other purchases. And, having learnt to shop locally by necessity, many are […]
Thanks to warmer weather, longer days, and the easing of some health and safety restrictions, there is a greater sense of optimism and renewal after months of extremely tough business conditions. Parramatta cafes and restaurants have reopened, with operational arrangements based on the latest health advice and the government’s Roadmap to Reopening. The Roadmap to […]