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Determine your optimal pricing strategy

ONLINE WORKSHOP

Pricing is a critical element of any business strategy, yet it can be challenging to find the right balance between covering your costs and overheads, making a justified profit, meeting customer demand and providing the value to your customers for repeat sales while keeping your competitors at bay. In this webinar, you will explore various pricing strategies and best practices that can help you determine the optimal price for your products and services.

LEARNING OUTCOMES

  • The importance of planning
  • Identifying your costs and overheads
  • Knowing your breakeven point
  • Conducting competitor analysis
  • Setting realistic prices
  • The sales funnel
  • Differentiation

REGISTER HERE

WHO IS THIS FOR?

  • This webinar is aimed at small businesses throughout NSW, and has a capacity to host up to 50 people.
  • This webinar is for business owners who have just started a business or have an established business.
  • This webinar will take place on Zoom, click above to register. You will receive the Zoom link in an email prior to the workshop. This will be a live online event.
  • Attending and logging into the live zoom will come out of your allocated business connect hours.

This event will be delivered by Realise Business, an approved independent provider for Service NSW Business Connect.

YOUR PRESENTER – GEOFF SILK

Geoff Silk is a businessman and coach who provides business advice based on many years of experience working with new, developing and established businesses. He interacts diligently with business owners selling products and/or services, to achieve their aspirations and goals. In 2016, Geoff was recognized as Best Metropolitan Advisor in Australia by Business Enterprise Centres, Australia.

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Martin Rogers
Chief Executive Officer

Martin holds an extensive background and certification in Business, Marketing, and Strategy with over 20 years’ experience specialising in Strategic Thinking, Business Growth, Leadership and Team Development, across a number of industries. Martin utilises a collaborative leadership style and has a thirst for problem solving, understanding the latest trends and identifying the uniqueness that gives businesses their edge.

Mark McCrea
Chief Operations Officer

Mark McCrae stands out as a highly efficient Operations professional, known for his strategic oversight and management prowess within the corporate landscape. With years of experience under his belt, Mark has become synonymous with operational excellence, streamlining processes to enhance productivity and drive sustainable growth. Mark's forward-thinking approach and unwavering commitment to excellence have solidified his reputation as a cornerstone of operational success.

Razz Khan
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With over a decade of experience, Razz has a proven track record of driving growth and enhancing the digital footprint of various brands across multiple industries. His expertise spans across SEO, PPC, content marketing, social media strategies, and analytics. Razz is known for his innovative approaches to solving complex marketing challenges. Razz's passion for digital marketing, combined with his commitment to client success, makes him a valuable asset to any team looking to elevate their digital presence..

Greg Kay
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Greg has more than 25 years success in working with many for the development and implementation of growth strategies for businesses by building strong relationships through effective partnerships. Greg constantly strives for opportunities to have a positive influence in the personal and business lives of the people he works with.

Chris Wilborn
Contracts Manager And Advisor

Chris is a results-driven leader with a wealth of knowledge derived from his more than two decades in the NGO, corporate and government sectors. As a current business owner, from his prior work as a growth-minded CEO and a background working with disability organisations, Chris is deeply passionate about the NDIS, small business community and the central role they play in the fabric of our society.

Lindsay Munns
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As a long term member of the Realise Business Board, Lindsay has temporarily stepped into this key role to facilitate the changeover of Chief Executive as part of our CEO succession strategy. Additionally he is busy leading the roll out of a major new Government contract that will take Realise Business up to the next level of its vital place in the NSW Small Business Advisory scene.

Marisa Barresi
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Shanice Bangar
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Mona Bucog
Event Coordinator

Over the past 12 years, Mona has honed her skills in customer service, specializing in managing and addressing a wide range of customer needs. She’s dedicated to providing exceptional service and ensuring customer satisfaction. Her experiences have helped her develop skills that assist organizations in achieving their goals. Her ultimate aim is to help them focus on what they love, and she will take care of the rest!