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Mastering customer discovery and product-market fit

ONLINE WORKSHOP

Understanding your customers and aligning your product with their needs is crucial for business success. However, finding your ideal customer and achieving product-market fit can be challenging. This webinar is designed to help you navigate these essential aspects of business development.

This webinar will equip you with the knowledge and tools to identify your target audience and develop products that truly resonate with them. Through practical strategies and real-world examples, you’ll learn how to create a detailed customer avatar, conduct effective customer discovery, and develop a Minimum Viable Product (MVP) that addresses your customers’ pain points.

LEARNING OUTCOMES

  • Learn how to create a detailed customer avatar that clearly captures your target audience’s needs, preferences, and pain points
  • Master the techniques for engaging with potential customers to gather valuable feedback and validate your business idea
  • Discover how to build an MVP that effectively solves your customers’ problems
  • Understand the process of refining your product based on customer insights to ensure it meets market demands and achieves lasting success

REGISTER HERE

WHO IS THIS FOR?

  • This webinar is aimed at small businesses throughout NSW, and has a capacity to host up to 50 people.
  • This webinar is for business owners who have just started a business or have an established business.
  • This webinar will take place on Zoom, click above to register. You will receive the Zoom link in an email prior to the workshop. This will be a live online event.
  • Attending and logging into the live zoom will come out of your allocated business connect hours.

This event will be delivered by Realise Business, an approved independent provider for Service NSW Business Connect.

YOUR PRESENTER – PATRICIA KAZIRO

Patricia Kaziro guides small business owners to create positive impact, and lead from the front when it comes to building impact-driven businesses. Patricia has created world-class learning solutions for business owners and future leaders and makes impact-driven business education accessible for all. Patricia believes that each of us can contribute to the complex ecological and social issues that we live in – by building businesses that create shared value and do good for people and the planet.

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Martin Rogers
Chief Executive Officer

Martin holds an extensive background and certification in Business, Marketing, and Strategy with over 20 years’ experience specialising in Strategic Thinking, Business Growth, Leadership and Team Development, across a number of industries. Martin utilises a collaborative leadership style and has a thirst for problem solving, understanding the latest trends and identifying the uniqueness that gives businesses their edge.

Mark McCrea
Chief Operations Officer

Mark McCrae stands out as a highly efficient Operations professional, known for his strategic oversight and management prowess within the corporate landscape. With years of experience under his belt, Mark has become synonymous with operational excellence, streamlining processes to enhance productivity and drive sustainable growth. Mark's forward-thinking approach and unwavering commitment to excellence have solidified his reputation as a cornerstone of operational success.

Razz Khan
Chief Marketing Officer

With over a decade of experience, Razz has a proven track record of driving growth and enhancing the digital footprint of various brands across multiple industries. His expertise spans across SEO, PPC, content marketing, social media strategies, and analytics. Razz is known for his innovative approaches to solving complex marketing challenges. Razz's passion for digital marketing, combined with his commitment to client success, makes him a valuable asset to any team looking to elevate their digital presence..

Greg Kay
Chief Commercial Officer

Greg has more than 25 years success in working with many for the development and implementation of growth strategies for businesses by building strong relationships through effective partnerships. Greg constantly strives for opportunities to have a positive influence in the personal and business lives of the people he works with.

Chris Wilborn
Contracts Manager And Advisor

Chris is a results-driven leader with a wealth of knowledge derived from his more than two decades in the NGO, corporate and government sectors. As a current business owner, from his prior work as a growth-minded CEO and a background working with disability organisations, Chris is deeply passionate about the NDIS, small business community and the central role they play in the fabric of our society.

Lindsay Munns
Executive

As a long term member of the Realise Business Board, Lindsay has temporarily stepped into this key role to facilitate the changeover of Chief Executive as part of our CEO succession strategy. Additionally he is busy leading the roll out of a major new Government contract that will take Realise Business up to the next level of its vital place in the NSW Small Business Advisory scene.

Marisa Barresi
Office / Client Coordinator
- Business Connect

Shanice Bangar
Events / Client Coordinator - Digital Solutions

Mona Bucog
Event Coordinator

Over the past 12 years, Mona has honed her skills in customer service, specializing in managing and addressing a wide range of customer needs. She’s dedicated to providing exceptional service and ensuring customer satisfaction. Her experiences have helped her develop skills that assist organizations in achieving their goals. Her ultimate aim is to help them focus on what they love, and she will take care of the rest!